Privacy Policy

We may collect the following categories of personal data:

• Account details: name, email address, phone number, and password (stored in encrypted form).
• Order & delivery details:delivery address, billing information, order history, and delivery preferences (home delivery or click & collect).
• Payment information: transaction references processed via our payment partners (we do not store full card numbers on our servers).
• Technical data: IP address, browser type, device information, and cookies used to keep you signed in and improve the site.
• Communications: messages you send via our contact form, email, or customer support channels.

We use your personal data to:

• Process and fulfil online orders, including delivery and pickup.
• Manage your account and order history.
• Send order confirmations, delivery updates, and service notifications.
• Apply coupons and promotional offers you opt into.
• Improve our website, product range, and customer experience.
• Comply with legal obligations and resolve disputes.

We do not sell your personal data to third parties. We share data only with service providers who help us operate (payment processors, delivery partners, hosting providers) under contractual confidentiality obligations.

We use essential cookies to maintain your session and shopping cart. Analytics cookies may be used to understand how visitors use our site. You can control cookies through your browser settings; disabling essential cookies may affect checkout and account features.

We retain order and account records for as long as your account is active and for up to seven years thereafter where required for tax, accounting, or legal purposes. Marketing preferences are honoured until you unsubscribe or delete your account.

Depending on applicable law, you may have the right to:

• Access and receive a copy of your personal data.
• Correct inaccurate or incomplete information.
• Request deletion of your data, subject to legal retention requirements.
• Withdraw consent for marketing communications at any time.
• Lodge a complaint with the relevant data protection authority.

To exercise these rights, contact us at privacy@freshlane.in.

We use HTTPS encryption, access controls, and industry-standard practices to protect your data. No method of transmission over the internet is 100% secure; we encourage you to use a strong, unique password for your account.

Our services are not directed at children under 18. We do not knowingly collect personal data from minors. If you believe a child has provided us data, please contact us and we will delete it promptly.

We may update this Privacy Policy from time to time. Material changes will be posted on this page with an updated "Last updated" date. Continued use of our services after changes constitutes acceptance of the revised policy.

FreshLane Supermarket
42 Market Street, Koramangala, Bengaluru 560034
Email: privacy@freshlane.in
Phone: +91 80 1234 5678

See also our Terms of Service.